| |
Nov 21, 2024
|
|
|
|
|
2024-2025 Undergraduate Catalog
Marketing, Professional Selling Concentration, B.B.A.
|
|
 Return to: Jennings A. Jones College of Business
Marketing
615-904-8505
Thom Coats, program coordinator
Thom.Coats@mtsu.edu
A major in Marketing with a concentration in Professional Selling offers preparation for careers with strong income potential, variety, flexibility, and career growth and development. Courses assist students in developing the skills in the areas of excellent oral and written communication, relationship development, self-confidence, and critical thinking and problem solving. These critical skills are transferable across all industries. Jobs in this career area include sales representatives, account managers, and sales managers in all industries. In addition to the classes required for the Marketing major, students complete courses in sales and choose two additional Marketing electives that support career goals.
The program below includes a required Business Administration minor. An alternate business minor may be chosen, but it may require total hours for graduation to exceed 120.
|
Degree Requirements
| True Blue Core (TBC) |
41 hours |
| College of Business Core |
39 hours* ** |
| Major Requirements |
27 hours |
| Auxiliary Courses |
9 hours* |
| Business Elective |
3 hours |
| Electives |
1-10 hours |
| TOTAL |
120 hours |
*This program requires courses that can also fulfill requirements of the True Blue Core curriculum. If program requirements are also used to fulfill True Blue Core requirements, the number of elective hours will increase.
**Includes MKT 4890 which also satisfies 3 credit hours in the major.
True Blue Core (41 hours)
True Blue Core (TBC) requirements (shown in curricular listings below) include courses in the Foundational Skills areas of Written Communication (WC), Information Literacy (Info Lit), Non-Written Communication (NWC), and Quantitative Literacy (Quant Lit). Knowledge Domains include Human Society and Social Relationships (HSSR), Scientific Literacy (Sci Lit), Creativity and Cultural Expression (CCE), and History and Civic Learning (HCL), which include Discovery and Explorations categories. Students must choose at least one course from each Discovery category.
The following courses required by the major meet True Blue Core requirements:
College of Business Core (39 hours)
All students must complete the College of Business Core which requires 39 hours with a 2.000 GPA.
Major Requirements (27 hours)
Professional Selling Concentration (18 hours)
Choose 6 hours from the following:
Auxiliary Courses (9 hours)
Business Elective (3 hours)
Curriculum: Marketing, Professional Selling
Sophomore Fall
- ACTG 2110 - Principles of Accounting I 3 credit hours *
- Creativity and Cultural Expression Literature 3 credit hours
- Creativity and Cultural Expression 3 credit hours
- History and Civic Learning 3 credit hours
- Elective 3 credit hours
NOTE:
*A 2.25 GPA in these courses is required for admission to the Jones College of Business.
§Admission required
|
Return to: Jennings A. Jones College of Business
|
|
