Oct 08, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

MKT 3850 - Digital Marketing and Promotion

3 credit hours
Prerequisites: MKT 3820 ; admission to the College of Business; junior standing. Psychological, sociological, legal, and marketing environments of promotion; the promotion mix consisting of advertising, publicity, personal selling, and sales promotion; and the development of promotion objectives, strategies, and plans.


Click here for the Fall 2024 Schedule of Classes




Add to Portfolio (opens a new window)