Mass Communication, Visual Communication Concentration, B.S.

Visual Communication involves all the elements of visual communication, from traditional typography to digitized design for newsletters, newspapers, magazines, and the Web. The concentration’s main emphasis is information design, including print and interactive media that deliver information, opinion, and entertainment via printed online and digital media ranging from informational graphics, brochures, books, magazines, and newspapers to production in various multimedia forms, including the Internet.

Visual Communication students take the following required courses. Students should check the prerequisites for each course.

Recommended Curriculum

Freshmen/sophomores in all concentrations should follow this general outline of courses; selection of junior and senior courses should be made in consultation with the advisor. Majors must have a C (2.00) or better in all mass communication courses.

Freshman

ENGL 1010 - Expository Writing 3 credit hours (Comm)
ENGL 1020 - Research and Argumentative Writing 3 credit hours (Comm)
COMM 2200 - Fundamentals of Communication 3 credit hours (Comm)
Natural Sciences (2 prefixes) 8 credit hours
JOUR 1020 - American Media and Social Institutions 3 credit hours
JOUR 2710 - Media Writing 3 credit hours
Humanities and/or Fine Arts (2 prefixes) 6 credit hours

Subtotal: 29 Hours

Sophomore

ENGL 2020 - Themes in Literature and Culture 3 credit hours (Hum/FA) OR
ENGL 2030 - The Experience of Literature 3 credit hours (Hum/FA) OR
HUM 2610 - Foreign Literature in Translation 3 credit hours (Hum/FA)
Social/Behavioral Sciences (2 prefixes) 6 credit hours
Consult advisor for course(s) in major 3 to 6 credit hours
Mathematics 3 credit hours
Minor electives 6 credit hours *
Choose 6 hours from:
HIST 2010 - Survey of United States History I 3 credit hours OR
HIST 2020 - Survey of United States History II 3 credit hours OR
HIST 2030 - Tennessee History 3 credit hours

Subtotal: 27-30 Hours

NOTE:

* All students in the School of Journalism are required to complete two 15-18 hour minors, at least one of which must be in the liberal arts and sciences. Students in any School of Journalism concentration may not minor in any area of the College of Mass Communication. A computer literacy course is required. Students may choose from CSCI 1150, INFS 2200, or INFS 3100. CSCI 1000 will not meet this requirement.