Nov 23, 2024  
2011-12 Undergraduate Catalog 
    
2011-12 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 3865 - Sports Marketing

3 credit hours
Prerequisites: MKT 3820  and MKT 3850 . Survey of issues pertaining to the marketing of sports products and entities. Focuses on the application of strategic marketing planning to the sports industry.


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