RIM 6300 - Music Entrepreneurship and Strategic Planning for the Arts

3 credit hours

Prerequisite: Permission of department. Examines emerging business models, competitive and feasibility analysis, organizational structure and design, fundraising, marketing and entrepreneurship in the music industry. Students will choose to follow a “for-profit” or “non-profit” track, and develop a final project plan for a business or organization, fully annotating and creating a professional visual presentation which could ultimately be used to present to either a funding source (e.g. venture capitalists, bankers, grantors, etc.) or to the industry (e.g. potential partners, sponsors, clients).

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