Dec 01, 2024  
2017-18 Undergraduate Catalog 
    
2017-18 Undergraduate Catalog [ARCHIVED CATALOG]

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ADV 4250 - Interactive Advertising and Social Media

3 credit hours
Prerequisite: ADV 3020  or permission of instructor. Explores advertisers’ use of social media from various theoretical perspectives and using actual cases. Focuses on building skills in various platforms.


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