May 18, 2022  
2020-21 Undergraduate Catalog 
    
2020-21 Undergraduate Catalog [ARCHIVED CATALOG]

Journalism, Advertising-Public Relations Concentration (Advertising), B.S.


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Journalism and Strategic Media  
615-898-2814
Tricia Farwell, program coordinator
Tricia.Farwell@mtsu.edu

Advertising helps students prepare for positions in advertising agencies and departments, media buying or sales, and advertising production, design, or creative.

Students in advertising orient toward either the creative or management side of the business with students making class selections within the concentration. One minor is required.

Students should check the prerequisites for each course.

Academic Map


Following is a printable, suggested four-year schedule of courses:

Journalism, Advertising-Public Relations (Advertising), B.S., Academic Map   

Degree Requirements


General Education 41 hours
Major Requirements 47 hours*
Minor 15-18 hours
Electives 14-20 hours
TOTAL 120 hours

*This program requires courses that can also fulfill requirements of the General Education curriculum. If program requirements are also used to fulfill General Education requirements, the number of elective hours will increase.

General Education (41 hours)


General Education  requirements (shown in curricular listings below) include courses in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences.

The following course required by the program meets General Education requirements:

Major Requirements (47 hours)


School of Journalism and Strategic Media Core (14 hours)


Conceptual Requirements (9 hours)


Research Requirements (6 hours)


Professional Topics (3 hours)


Select one:

Senior Capstone (3 hours)


Minor (15-18 hours)


  • Selected from outside the School of Journalism and Strategic Media and the Department of Media Arts

Electives (14-20 hours)


  • Students in the School of Journalism and Strategic Media (SOJSM) must complete 72 hours of approved coursework from outside SOJSM or Department of Media Arts courses. Students must select at least nine hours of liberal arts/social sciences (beyond General Education); at least six hours of liberal arts/social science electives must come from courses at the 3000-level or higher.

Curriculum: Journalism, Advertising-Public Relations (Advertising)


Curricular listings include General Education  requirements in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories.

Majors must have a C (2.00) or better in all mass communication courses.

Freshman


Subtotal: 31 Hours


Sophomore


Subtotal: 31 Hours


Subtotal: 30 Hours


Senior


Subtotal: 28-30 Hours


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