Mar 29, 2020
Journalism and Strategic Media
Hanna Park, program coordinator
The public relations program helps students prepare for positions in public relations agencies, public relations and corporate communications departments, governmental public affairs departments, employee relations departments, and non -profit agencies.
Areas covered include strategic communications, media relations, corporate communications, crisis communications, entertainment public relations, healthcare public relations, international public relations, and research methods.
Students in public relations may choose the general program or a specialty in the recording industry.
General Education (41 hours)
General Education requirements (shown in curricular listings below) include courses in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences.
The following course is required by the program and can satisfy the respective General Education requirement:
- RIM/JOUR/EMC 1020 (Soc/Beh Sci)
Major Requirements (47 hours)
School of Journalism and Strategic Media Core (14 hours)
Writing/Design Requirements (9 hours)
Conceptual Requirements (9 hours)
Professional Topics (12 hours)
Senior Capstone (3 hours)
Minor (15-18 hours)
- Selected from outside the School of Journalism and Strategic Media and the Department of Media Arts with advisor approval; students may wish to consider a minor in the Jennings A. Jones College of Business.
- To make 120 hours
Students in the School of Journalism and Strategic Media (SOJSM) must complete 72 hours of approved coursework from outside SOJSM or Department of Media Arts courses. Students must select at least nine hours of liberal arts/social sciences (beyond General Education); at least six hours of liberal arts/social science electives must come from courses at the 3000-level or higher.
Total hours in program: 120
Curriculum: Journalism, Advertising-Public Relations (Public Relations-General)
Curricular listings include General Education requirements in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories.
Majors must have a C (2.00) or better in all Media and Entertainment courses.