Apr 24, 2024

2016-17 Undergraduate Catalog

2016-17 Undergraduate Catalog [ARCHIVED CATALOG]

Mass Communication, Electronic Media Communication Concentration (Media Management), B.S.

Department of Electronic Media Management
615-898-5628
Roger Heinrich, program coordinator
Roger.Heinrich@mtsu.edu

The Media Management program offers preparation for work in behind-the-scenes areas of media operations such as broadcasting, distribution, production, management, marketing, and sales. The program combines business and creative aspects of media, and blends theoretical and hands-on approaches to education. Used for instruction are a 40-foot mobile video production lab, post-production facilities, and cross-platform media experiences in the Center for Innovation in Media. Students are encouraged to complete their education with internships in professional settings.

NOTE: Students must earn a C (2.00) or better in each course in the college in order to graduate.

Admission to Candidacy

To be admitted to candidacy in the media management specialty, the student must meet the following requirements:

45 hours completed before applying for candidacy
Grade of C (2.00) or better in each of the following:

EMC 1020 /JOUR 1020 /RIM 1020

EMC 3020 , EMC 3060 , or JOUR 2710

ENGL 1010 and ENGL 1020

EMC 2410

EMC 2120

Minimum overall GPA in all college coursework of 2.50.
Math course satisfying General Education requirements.

Academic Map

Following is a printable, suggested four-year schedule of courses

Mass Communication, Electronic Media Communication (Media Management), B.S., Academic Map

Degree Requirements

General Education (41 hours)

General Education requirements include Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories.

Major Requirements (36 hours)

College Core (9 hours)

EMC 1020 - American Media and Social Institutions 3 credit hours OR
JOUR 1020 - American Media and Social Institutions 3 credit hours OR
RIM 1020 - American Media and Social Institutions 3 credit hours
May count as Social/Behavioral Sciences requirement
EMC 3020 - Screenwriting I 3 credit hours OR
EMC 3060 - Writing for Digital Media 3 credit hours OR
JOUR 2710 - Media Writing 3 credit hours
EMC 4250 - Mass Media Law 3 credit hours OR
JOUR 4250 - Mass Media Law 3 credit hours

Remaining Major Requirements (27 hours)

EMC 2120 - Sight, Sound, and Motion 3 credit hours
EMC 2410 - Networks Then and Now 3 credit hours
EMC 3030 - Electronic Media Advertising 3 credit hours
EMC 3110 - Radio Station Operations 3 credit hours
EMC 4010 - Electronic Media Sales 3 credit hours
EMC 4140 - Electronic Media Programming 3 credit hours
EMC 4430 - Electronic Media Management 3 credit hours
Mass Comm upper-division electives 6 credit hours

Minor (15-18 hours)

Electives (25-28 hours)

Total hours in program: 120

Curriculum: Mass Communication, Electronic Media Communication Concentration (Media Management)

Curricular listings include General Education requirements in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories

Freshman

EMC 1020 - American Media and Social Institutions 3 credit hours OR
JOUR 1020 - American Media and Social Institutions 3 credit hours OR
RIM 1020 - American Media and Social Institutions 3 credit hours
May count as Social/Behavioral Sciences requirement
COMM 2200 - Fundamentals of Communication 3 credit hours (Comm)
ENGL 1010 - Expository Writing 3 credit hours (Comm)
ENGL 1020 - Research and Argumentative Writing 3 credit hours (Comm)
Mathematics 3 credit hours
Humanities and/or Fine Arts (2 rubrics) 6 credit hours
Social/Behavioral Sciences 3 credit hours
Elective 3 credit hours
HIST 2010 - Survey of United States History I 3 credit hours OR
HIST 2020 - Survey of United States History II 3 credit hours OR
HIST 2030 - Tennessee History 3 credit hours

Subtotal: 30 hours

Sophomore

ENGL 2020 - Themes in Literature and Culture 3 credit hours (Hum/FA) OR
ENGL 2030 - The Experience of Literature 3 credit hours (Hum/FA) OR
HUM 2610 - Foreign Literature in Translation 3 credit hours (Hum/FA)
EMC 2120 - Sight, Sound, and Motion 3 credit hours
EMC 2410 - Networks Then and Now 3 credit hours
Natural Sciences (2 rubrics) 8 credit hours
EMC elective 3 credit hours
Soc/Beh Sci or elective 3 credit hours
Minor 3 credit hours
EMC 3020 - Screenwriting I 3 credit hours OR
EMC 3060 - Writing for Digital Media 3 credit hours OR
JOUR 2710 - Media Writing 3 credit hours
HIST 2010 - Survey of United States History I 3 credit hours OR
HIST 2020 - Survey of United States History II 3 credit hours OR
HIST 2030 - Tennessee History 3 credit hours

Subtotal: 32 hours

Junior

EMC 3030 - Electronic Media Advertising 3 credit hours
EMC 4010 - Electronic Media Sales 3 credit hours
Minor 6 credit hours
Electives 15 credit hours
EMC 4250 - Mass Media Law 3 credit hours OR
JOUR 4250 - Mass Media Law 3 credit hours

Subtotal: 30 hours

Senior

EMC 3110 - Radio Station Operations 3 credit hours
EMC 4140 - Electronic Media Programming 3 credit hours
EMC 4430 - Electronic Media Management 3 credit hours
Minor 9 credit hours
Electives 7 credit hours
EMC elective 3 credit hours

Mass Communication, Electronic Media Communication Concentration (Media Management), B.S.

Admission to Candidacy

Academic Map

Degree Requirements

General Education (41 hours)

Major Requirements (36 hours)

College Core (9 hours)

Remaining Major Requirements (27 hours)

Minor (15-18 hours)

Electives (25-28 hours)

Total hours in program: 120

Curriculum: Mass Communication, Electronic Media Communication Concentration (Media Management)

Freshman

Subtotal: 30 hours

Sophomore

Subtotal: 32 hours

Junior

Subtotal: 30 hours

Senior

Subtotal: 28 hours