Sep 24, 2021  
2021-22 Undergraduate Catalog 
    
2021-22 Undergraduate Catalog
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MKT 3850 - Promotion

3 credit hours
Prerequisites: MKT 3820 ; admission to the College of Business; junior standing. Psychological, sociological, legal, and marketing environments of promotion; the promotion mix consisting of advertising, publicity, personal selling, and sales promotion; and the development of promotion objectives, strategies, and plans.


Click here for the Fall 2021 Schedule of Classes




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