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    Middle Tennessee State University
   
 
  Sep 20, 2017
 
 
    
2017-18 Undergraduate Catalog
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MKT 3820 - Principles of Marketing

3 credit hours
Prerequisite: Junior standing. Survey of the functions, processes, and institutions involved in the distribution of consumer and industrial goods and services. Decision making in marketing management introduced.


Click here for the Fall 2017 Schedule of Classes




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