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    Middle Tennessee State University
   
 
  Oct 19, 2017
 
 
    
2017-18 Undergraduate Catalog
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ADV 3480 - Media Strategy and Buying

3 credit hours
Prerequisite: ADV 3020  or permission of instructor. Planning, implementing, and evaluating of media objectives and strategy in advertising, including media characteristics, limitations, and budgeting.


Click here for the Fall 2017 Schedule of Classes




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