Apr 05, 2020  
2014-15 Undergraduate Catalog 
    
2014-15 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 3000 - Marketing as a Profession

1 credit hour
Required for students with 60 hours and a declared marketing major. Recommend course completion in the first semester of the junior year. Discussion of marketing as a profession including possible career paths, day-to-day requirements of marketing professionals, and development of a marketing program of study to fit the student’s career path. Includes interaction with marketing professionals through class presentations and discussions.


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