Oct 17, 2019  
2013-14 Undergraduate Catalog 
    
2013-14 Undergraduate Catalog [ARCHIVED CATALOG]

[Add to Portfolio]

ADV 3020 - Survey of Advertising

3 credit hours
Overview of advertising principles and practices including the role of advertising in society and the marketplace, consumer behavior, advertising media, budgeting and planning, and the creation and production of advertising messages.


Click here for the Fall 2019 Schedule of Classes




[Add to Portfolio]