2015-16 Undergraduate Catalog [ARCHIVED CATALOG]
College of Media and Entertainment
Kenneth A. Paulson, Dean
Zeny Sarabia-Panol, Associate Dean
Olivia Young, Advising Manager
Becky Garrett, Academic Advisor
Christina Haygood, Academic Advisor
Tiffany Milford, Academic Advisor
Nancy Stubblefield, Academic Advisor
Trever Thomas, Academic Advisor
Lucille Wilcox, Academic Advisor
Janet Billingsley, Graduation Coordinator
The College of Media and Entertainment provides professional education for individuals aspiring to careers in the fields of electronic media communication (including photography), journalism, and the recording industry, as well as academic preparation for advanced studies. The college is dedicated to fostering an appreciation of the media’s role in a democracy and developing better-informed citizens within the University community by providing theoretical foundations, professional skill sets, research, creative activity, experiential learning, and public service. Students are offered broad-based knowledge encompassing a global perspective and a professional ethos, as well as an affinity for free expression, critical thinking, and diversity of thought.
The college offers the Bachelor of Science degree with majors in Mass Communication and Recording Industry.
Mass Communication majors have an opportunity to specialize in one of eight concentrations: Advertising-Public Relations, Media Studies, Visual Communication, or Journalism in the School of Journalism; Animation, Photography, Electronic Media Communication, or New Media Communication in the Department of Electronic Media Communication. Additional specialties are available in the various concentrations.
Majors in the Department of Recording Industry may choose a concentration in Commercial Songwriting, Music Business, or Audio Production.
All curricular programs throughout the College of Media and Entertainment attempt to address a common, minimum set of core competencies. The current core competencies include
- history, theory, and research appropriate to the area;
- law, ethics, and policy appropriate to the area.
The College of Media and Entertainment participates in the plus/minus (+/-) grading system. Majors must earn a C (2.00) or better in each course in the college in order to graduate. Thus, in order to earn a grade of P in a pass/fail course, the student must earn the equivalent of a grade of C (2.00) or better.
The College of Media and Entertainment includes a candidacy program for all majors in the college. (See specific pages for Journalism, Electronic Media Communication, and Recording Industry.) This program is based on research indicating a relationship between completion of certain required classes with certain minimum grade point expectations and both performance and retention in the major. In addition, the requirements specified in the candidacy program are consistent with requirements of our national accrediting agency.
Students are urged to become involved with the various campus media because they offer excellent opportunities for practical experience. These include student publications-Sidelines, the student newspaper, and Match Records.
Two radio stations and a community cable television channel provide opportunities for students to gain experience and knowledge about the mass media and communications:
- WMOT, the University’s National Public Radio affiliate, is a professionally managed public service radio station featuring classical and jazz, news, and information programming. Located at 89.5 on the FM dial, WMOT-FM also provides enrichment opportunities for selected students majoring in Mass Communication.
- WMTS is a student-operated alternative radio station, located at 88.3 on the FM dial, which carries an eclectic mix of music, news, and student information.
- MT10, the University student-operated cable channel, carries sports, news, instructional, and entertainment programming.
Following are the curricula, courses, and specific requirements for majors and minors in each department or school.
Electronic Media Communication
Go to information for Electronic Media Communication.
Bachelor of Science
Mass Communication, Animation Concentration, B.S.
Mass Communication, Electronic Media Communication Concentration (Media Management), B.S.
Mass Communication, Electronic Media Communication Concentration (Video and Film), B.S.
Mass Communication, New Media Communication Concentration, B.S.
Mass Communication, Photography Concentration, B.S.
Go to information for Journalism.
Bachelor of Science
Mass Communication, Advertising-Public Relations Concentration (Advertising), B.S.
Mass Communication, Advertising-Public Relations Concentration (Public Relations), B.S.
Mass Communication, Advertising-Public Relations Concentration (Recording Industry) B.S.
Mass Communication, Journalism Concentration (Multimedia Journalism), B.S.
Mass Communication, Journalism Concentration, B.S.
Mass Communication, Media Studies Concentration, B.S.
Mass Communication, Visual Communication Concentration, B.S.
Go to information for Recording Industry.
Bachelor of Science